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Guidance for Microbrands and Watch Builders

Category: Marketing

Marketing advantage for watch builders and makers

Building a Brand: Strategies for Marketing Your Microbrand Watches

In the world of horology, crafting unique (and in some cases exquisite) timepieces is only the first step in creating a successful microbrand. At Horology Hub, we recognize that effective marketing is essential to showcasing your brand’s uniqueness and connecting with your target audience. In this article, we unveil essential strategies that you can employ […]

The Mathematics of Customer Care

Empathy is an essential skill, especially in today’s volatile world. And when it’s applied to the bottom line of a business, it can support both short-term gratification and long-term relationships. Combine this with the desired longevity of your business, and you’ll see a direct link between how caring supports sustainability. Let’s first talk about how […]